Cultivating what’s next for 2025 and beyond
A visit to Danziger’s 2024 CAST display in Gilroy, California will unveil more than just what’s new. It will give you a glimpse of the future. New breeding work is providing solutions for challenges every grower will face, both now and moving forward. Danziger’s 2025 lineup is bringing improved resilience, increased adaptability and unstoppable bloom power in both new and existing varieties.
“Our CAST display will highlight all the ways our genetics thrive in challenging environmental conditions and provide the highest level of performance for growers,” said Ori Danziger, Deputy CEO. “Our focus is on cultivating the future, anticipating the needs of our partners and helping them grow top-quality plant material that growers, retailers and home gardeners will love.”
In addition to all the new for 2025 genetics, visitors will find retail display inspiration, an expanded showcase of Danziger’s cut flower program and breakthrough genetics such as the new SOL LUNA PRIME™ Hybrid Impatiens series. This series is set to revolutionize the growing experience, offering a shorter cycle, blooming up to seven days earlier, with excellent uniformity across the colors. SOL LUNA PRIME™ adapts to weather conditions and home gardener needs as well, with outstanding wilting recovery, and its ability to thrive in both sun and shade. SOL LUNA PRIME™ is available in six colors including Orchid, a vibrant deep pink selection.
LIA™ Abstract Lemon Cherry Calibrachoa
The bold and bountiful blooms of LIA™ Abstract Lemon Cherry Calibrachoa make it a standout new introduction. Loads of brilliant, golden yellow flowers feature an extra special sparkle with a striking splash of cherry. This medium vigor calibrachoa is the perfect addition to hanging baskets and combinations.
VANESSA™ Bicolor Light Pink Verbena
The VANESSA™ Verbena Series is a must-have for growers and home gardeners with proven mildew resistance, excellent adaptability to environmental changes and long-lasting bloom power. Danziger breeders are continuously working on bringing novelties to this well-known series, expanding its color line. VANESSA™ Bicolor Light Pink, new for 2025, is the perfect addition to any combination
CAPELLA™ Pink Morn and CAPELLA™ Fuchsia Lace Petunias
The CAPELLA™ series might just be the perfect petunia for both growers and home gardeners. CAPELLA™ meets every grower need, performing well in propagation, blooming early enough for any program, and creating a tidy pot with minimal PGR use. CAPELLA™ will continue to grow and gain size in the garden with plenty of bloom power. This series offers 22 color choices, including two new favorites Pink Morn and Fuchsia Lace. Pink Morn brings a new pattern to CAPELLA™ with bright pink rims and a multi-colored eye. Fuchsia Lace offers a splash of intense color with a bright rim.
MEGA PAZZAZ™ Portulaca can handle extreme heat and low water conditions without sacrificing bloom power. The mega-sized flowers grace the garden with striking colors and semi trailing habit. Three new hues join the series in 2025 including the vibrant MEGA PAZZAZ™ Papaya Twist, with attention-grabbing yellow and orange blooms in a new twist pattern.
NESIA™ Tangerine Nemesia
The NESIA™ Nemesia series offers multicolored, early spring blooms that are more heat tolerant than other varieties on the market. New for 2025, NESIA™ Tangerine is covered in bright, orange and yellow color saturated blooms. Each color in the series stays compact, making it perfect for 6 packs. NESIA™ will continue to gain size, filling larger pots.
EYECONIC™ Orange Calibrachoa
Bold, beautiful and intriguing, Danziger’s EYECONIC™ Calibrachoa series features large blooms in gorgeous colors. New for 2025, EYCONIC™ Orange brings juicy citrus colors to the garden, with bright blooms that draw you in with a deep orange eye. Stunning on its own in hanging baskets and containers, this calibrachoa also blends beautifully in combos.
GUATEMALA™ PAPAYA Echinacea
Danziger is growing its echinacea program with a new addition to the GUATEMALA™ series. GUATEMALA™ Papaya features stunning, bright orange blooms that standout in the garden center and in the garden. GUATEMALA™ is a high performing, URC series that flowers in weeks 22 to 24, then provides long-lasting bloom power for the home gardener. This first year flowering perennial requires no vernalization or bulking and is recommended for Zones 5-11.
About Danziger
Through innovative floriculture, creative collaboration, and a spark of imagination, Danziger strives to develop extraordinary flowers to help customers achieve extraordinary success. Danziger is a global leader in bedding plant breeding, cut flower breeding and foliage production backed by one of the largest R&D departments in the world. More than 100 scientists, researchers, and professional breeders work to invent new varieties that are more durable, efficient, profitable, and BEAUTIFUL. Nearly 1,000 customers in more than 60 countries benefit from Danziger varieties. Founded in 1953, the family-owned company
is committed to bringing personal service to its customers. Danziger employs more than 3,000 people worldwide, with its home office and research and development center located in Israel. The company has propagation facilities in Israel, Guatemala, Kenya, and Colombia, and trial locations in Colombia, Ecuador and Michigan. Sales and technical team members are positioned across the globe to ensure the highest quality customer service for all our partners. For more information, visit our website: www.danzigeronline.com
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